People are talking about actress Kim Tae Hee‘s modeling work—and for the first time, not in a good way! Stock firms in South Korea’s financial district used to hire their own employees to model for their products, and the employees were generally willing to model for their companies without compensation. However, after one investment company started using Kim Tae Hee as its primary model, all the employees in the financial district started refusing to model because they don’t want to be compared publicly with Kim Tae Hee. Many companies now worry that they might have to hire top Korean actresses and models for every product they release.
What do you think? Should these companies hire professional models, or go back to using their employees for modeling work?